One Step Meal Prep
College Design Project: One Step Meal Prep was a proposed campaign for meal delivery service Hello Fresh. Aimed toward busy young adults, One Step removes the hassle of cooking and preparing meals by expanding on Hello Fresh's already successful business model. Simply download the app, determine your meal preferences, and a week’s worth of healthy, fresh, delicious meals are headed to your door. One Step maintains the natural and organic goals of Hello Fresh, using sustainable packaging materials and handmade, unique products.
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